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Case Study:
E-Learning in Support of an Organizational Re-branding Campaign
Author: Sarah Wilson
The following document was developed as a case study focusing on the use of e-learning as a means to support and sustain a large scale organizational re-branding campaign impacting a large national non-profit organization. The case study was authored as a resource for instructional designers to explore the positive impact e-learning strategies can have in the fields of organizational development, professional development, training, marketing and instructional design.
Resources
Clark, R. C., & Mayer, R. E. (2016). E-learning and the science of instruction: Proven guidelines for consumers and designers of multimedia learning. Hoboken, NJ: John Wiley & Sons, In
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